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What it is:An ultra-violet shampoo that tones brassy hues and is clinically shown to strengthen and hydrate for hair that’s soft, bright, and more manageable.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Damage, Split Ends, and Breakage
- Brassiness
Key Benefits:
- Tones brassiness
- Strengthens and prevents future breakage
- Gently cleanses
Highlighted Ingredients:
- Bond-Fortifying Technology: Targets and strengthens hair bonds that are most prone to breakage.
- Vegan Proteins: Derived from quinoa; provide keratin-like benefits.
- Ultra-Violet Pigments: Counteract yellow and brassy tones.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: Wash your way to your best and brightest blond. Infused with bond-fortifying technology, quinoa protein, plant butters, and ultra-violet pigments, this shampoo strengthens and hydrates dry, damaged strands while toning yellow, brassy hues.
Fragrance Description:An uplifting blend of bright pink grapefruit, with juicy apricot and warm vanilla for a cozy-sweet finish.
Clinical Results:In a clinical test, when used as a system, after 1 use:
- Hair was 2.2 times stronger
- Hair had 55% less breakage
In a clinical test, when shampoo and conditioner are used as a system, results show:
- The product is safe for color-treated hair
Clean + Planet Aware at Sephora
Products formulated without certain ingredients, including parabens, sulfates, phthalates, and mineral oils, from brand
Sephora Perk Up Plus Extended Clean Dry Shampoo 
